Our Mission: Honor Through Innovation

The Daily Challenge of Honoring the Flag

Honoring the flag should be effortless, not complicated. For veterans, homeowners, businesses, and organizations alike, raising and lowering the flag takes real time and attention. Early mornings, weekends, holidays, changing weather, and frequent half-staff proclamations can make it difficult to keep up. Too often, the flag goes unattended, not from a lack of respect, but simply because of the demands of everyday life.

A Groundbreaking Solution

We saw this challenge in communities across America and knew there had to be a better way. That vision became AutoFlag®, an innovative system built to preserve tradition while bringing flag management into the modern age.

AutoFlag® is a solar-powered smart system, connected by Wi-Fi or cellular, that automates daily flag operation while helping maintain proper flag etiquette. With our AutoFlag® Connect subscription, it automatically lowers the flag to half-staff and raises it again when the observance ends, giving you reliable and respectful flag management without the daily effort.

AutoFlag® is more than a product. Lowering the flag to half-staff to honor the fallen is one of our most sacred duties as citizens of the United States. We're thankful for the veterans whose sacrifice lets us live the American dream and pursue innovation, and we're proud to honor them with a product designed and manufactured right here in the USA.